Factor effective the entrepreneurial Drive for nascent female entrepreneurs in event management: Do entrepreneurship in teaching and teaching competence matter?

Abstract

The purpose of this study was to investigate the influence of entrepreneurial desire, entrepreneurial education, and entrepreneurial self-efficacy on the entrepreneurial motivation of female event management students at Indonesian institutions. The target population was sampled using a technique known as convenience sampling, and SPSS and PLS were used to analyze the data. SPSS was used to perform the preliminary analysis, whereas PLS was used to examine the measurement and structural models. The study found that entrepreneurial ambition had a positive and statistically significant relationship with entrepreneurial drive (β=0.441, p≤0.005). Similarly, entrepreneurial education was found to have a positive and statistically significant effect on entrepreneurial drive (β=0.156, p≤0.005). In contrast, entrepreneurial self-efficacy had a positive and statistically significant impact on the entrepreneurial drive (β=0.36, p≤0.005). These data supported H1, H2, and H3 assumptions. The results also revealed that the entrepreneurial teaching style strongly moderates the association between entrepreneurial ambition, entrepreneurial education, and entrepreneurial drive but has no effect on the relationship between entrepreneurial self-efficacy and entrepreneurial drive. The association between entrepreneurial ambition, entrepreneurial self-efficacy, and entrepreneurial drive was moderated by instructional ability. This study contributes to the current literature by emphasizing the significance of entrepreneurial desire, entrepreneurial education, and entrepreneurial self-efficacy in affecting entrepreneurial motivation among female event management students in Indonesian institutions. The findings of this study can be utilized to inform policies aimed at fostering entrepreneurship among female students, as well as creating programs designed to support and encourage students toward self-employment and entrepreneurship.