A Study on the Mechanisms of the Influence of Entrepreneurial Cultural Ecology in Higher Education Institutions on the Entrepreneurial Behaviour of Undergraduate Students

Authors

  • Sze Siu Fong International College, Krirk University Thanon Ram Intra Khwaeng Anusawari Khet Bang Khen Krung Thep, Maha Nakhon10220, Thailand.
  • Xu Wen Ze International College, Krirk University Thanon Ram Intra Khwaeng Anusawari Khet Bang Khen Krung Thep, Maha Nakhon10220, Thailand

Keywords:

Entrepreneurial Cultural Ecology, Entrepreneurial Capabilities, Entrepreneurial Behaviours, Material Culture, Institutional Culture.

Abstract

Purpose: The primary objective of this study is to investigate the impact of entrepreneurial ecology on entrepreneurial behaviour and capabilities. Design/ Methodology and Approach: Data was collected from Chinese students studying in various universities and colleges in China. The data was collected using a combination of research methods. A survey questionnaire was employed to collect quantitative data, while interviews were conducted to gather qualitative data. The data was analysed using SPSS. Findings: The study's findings indicate that entrepreneurial culture and its dimensions have a significant impact on entrepreneurial behaviours and capabilities. The present research confirms the proposed mediating role. Implications: This study contributes to the existing body of knowledge by empirically examining the mediating role of entrepreneurial ability in the relationship between culture and behaviour. This research contributes to the limited studies conducted in the context of academia on entrepreneurship and culture.  Originality: This study aims to investigate the preferences for entrepreneurial behaviour and capabilities among Chinese students. The participants have expressed their preferences regarding spiritualism, institutional support, and leadership ability, which necessitates a study to examine the impact of these factors on their entrepreneurial behaviour.

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Published

2024-06-03